FIDO UGANDA
Who are we
Fido empowers millions across Africa to take control of their finances with ease. As a leader in cutting-edge financial technology, Fido clears the way for building credit, securing instant loans, making smart investments, and obtaining tailored insurance. No banker’s hours, no hidden fees—just endless opportunities.
From city centers to rural communities, Fido is breaking barriers and creating financial freedom, providing access to innovative tools and services that foster growth and empowerment. By leveraging advanced technology, Fido is shaping a future of opportunity and financial inclusion across the continent.
Join the team and be a part of leading this transformative change, driving impact where it matters most.
Role Overview
We’re looking for a Marketing Manager who’s hands-on, resourceful, and equally comfortable running a market activation in downtown Kampala as they are launching an influencer campaign or editing a customer testimonial reel.
This is a hybrid role that blends offline marketing and field support with digital campaign execution ideal for someone who can think strategically, execute quickly, and leverage AI tools to get more done with less.
Responsibilities
Offline Marketing & Field Support
Lead local activations, events, and brand presence at markets, fairs, and pop-up booths
Support and coordinate offline sales campaigns (e.g., branded trucks, radio, flyers, field teams)
Work closely with sales agents to align on-ground efforts with marketing goals
Digital Marketing & Content Production
Schedule and send email campaigns using tools like Mailchimp or Brevo
Upload blog content, manage website updates (no coding needed)
Plan and shoot short-form videos (e.g., social media reels, customer testimonials, influencer content)
Publish content across social platforms (Facebook, Instagram, TikTok)
Collaborate with and manage local influencers
AI & Automation
Use AI tools (e.g., ChatGPT, Canva, Runway, Descript) to generate copy, edit video, and scale content
Identify ways to automate repetitive marketing tasks and increase content output
Requirements
3+ years experience in marketing, with both offline and digital exposure
Proven experience organizing events, field activations, or sales campaigns
Confident using digital tools for social media, email, blog publishing
Comfortable producing video content (phone + basic editing tools)
Familiarity with AI tools for writing, design, or video editing
Highly organized, creative, and proactive
Fluent in English and Luganda a plus
Experience in fintech, telecom, FMCG, or agency work preferred
Bonus
Experience working with micro-businesses or informal markets
Background in influencer management
Strong understanding of the Ugandan digital landscape
